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Sporting Stars Turn Out to Celebrate Women's Rugby at Launch of 'The Asahi Open Arms' - New Flagship Pub for Women's Rugby World Cup 2025
World rugby star Ellie Kildunne and Japan’s No.1 Beer open doors to ‘The Asahi Open Arms’ – a new pub dedicated to Women’s Rugby World Cup 2025 Celebrities including [Insert Names] attended the launch, backing Asahi Super Dry’s mission to make women’s sport more visible in pubs across the UK Nea...
Peroni Nastro Azzurro 0.0% Leads No & Low Category Growth, Now Introducing a New Flavoured Alcohol-Free Beer
Limone di Sicilia (Sicilian lemon) and Arancia Rossa (Italian blood orange) mark Peroni Nastro Azzurro 0.0%’s first flavoured alcohol-free beer launches in the UK UK flavoured beer value sales have increased by £3.1M YoY, demonstrating a major opportunity for UK retailers (1) Peroni Nastro Azzu...
Exclusive Asahi UK Research Reveals Growing Year-Round Moderation Opportunity for Pubs & Bars
Exclusive research from Asahi UK reveals only 1 in 5 beer drinkers abstained from alcohol for the whole of January, but more than half (57%) plan to moderate for the rest of the year[1] The percentage of those abstaining from alcohol in January dropped by -10ppts vs last year, with 53% of ...
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We help create value - with desirable brands, and a global network to draw upon, service, knowledge and experiences - we provide better drinking occasions that are worth more.
