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Peroni Nastro Azzurro 0.0% Leads No & Low Category Growth, Now Introducing a New Flavoured Alcohol-Free Beer
Limone di Sicilia (Sicilian lemon) and Arancia Rossa (Italian blood orange) mark Peroni Nastro Azzurro 0.0%’s first flavoured alcohol-free beer launches in the UK UK flavoured beer value sales have increased by £3.1M YoY, demonstrating a major opportunity for UK retailers (1) Peroni Nastro Azzu...
Exclusive Asahi UK Research Reveals Growing Year-Round Moderation Opportunity for Pubs & Bars
Exclusive research from Asahi UK reveals only 1 in 5 beer drinkers abstained from alcohol for the whole of January, but more than half (57%) plan to moderate for the rest of the year[1] The percentage of those abstaining from alcohol in January dropped by -10ppts vs last year, with 53% of ...
Mindfulness is Mainstream: The Night Out is Evolving
New research from Time Out and Peroni Nastro Azzurro 0.0% reveals how modern drinking culture is being shaped by three forces: The Moment, The Energy and The Taste. Click here to download the full report. The meaning of a night out is shifting. What was once framed as a wellness trend or tem...
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