Latest News

02/04/20

A message from Tim Clay, Managing Director, Asahi UK

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21/06/19

The Farewell Griffin Park season, presented by Fuller’s London Pride

Partnership agreed with famous West London beer to present events throughout season that will close Brentford FC’s historic home

The link between Brentford Football Club and the Griffin symbol made famous by the Chiswick-based Fuller’s Griffin Brewery – now owned by Asahi as part of its UK operations – will continue into the final season at Griffin Park with London Pride playing a key role. 

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21/12/18

INTRODUCING NEW PERONI LIBERA 0.0%: THE WORLD’S MOST STYLISH ALCOHOL-FREE BEER

 In time for Dry January, the market-leading super-premium Italian beer brand, Peroni Nastro Azzurro will launch its first alcohol-free beer, Peroni Libera 0.0%.

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21/12/18

PERONI NASTRO AZZURRO LAUNCHES PERONI LIBERA 0.0% A NEW ALCOHOL-FREE BEER

London, UK; 21st December 2018: Peroni Nastro Azzurro is pleased to announce the launch of its first alcohol-free beer Peroni Libera 0.0% into UK retail bringing the first super-premium alcohol-free beer to the market. Building on the trend for mindful alcohol consumption as part of a balanced lifestyle, the authentic tastes of Peroni Libera 0.0% will be available for consumers to buy launching at Tesco stores early January 2019.

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02/11/18

PILSNER URQUELL TO EMBARK ON NATIONAL CHRISTMAS MARKET CAMPAIGN

The Czech super-premium beer Pilsner Urquell is to embark on its biggest nationwide Christmas market campaign.

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25/09/18

PILSNER URQUELL LAUNCHES NEWLY DESIGNED SIX-PACK

Pilsner Urquell, the beer brand that introduced the world to the first golden ‘pilsner’ lager in 1842 has introduced a 330ml six-pack to its portfolio. 

 

Super-premium 330ml cans have more than tripled in value since 2016 and Pilsner Urquell’s attractive new design is very much in keeping with the unique credentials of craftsmanship it showcases in every element of its beer.

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25/09/18

SOCIAL MEDIA MASTERCLASS WITH PILSNER URQUELL

With one third of the world using social media how important is it to get it right? 

 

There are more than 200 million tagged #food posts and more than 23 million #drink posts on social media -  making food and drink one of the most regularly talked about industries in the world.

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02/08/18

PERONI NASTRO AZZURRO TO RE-STYLE ICONIC BOTTLE AND GLASSWARE

The brand that brought style to the world of beer more than 50 years ago, has announced its most significant global brand renovation since 2005.

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02/08/18

Peroni Nastro Azzurro champions the next generation of emerging style talent

Eight designers have been selected following a nationawide search by The House of Peroni to find and empower the best up and coming style talent in the country

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26/06/18

Peroni Nastro Azzurro announces nationwide search for emerging fashion designers

World renowned Italian beer brand, Peroni Nastro Azzurro, is investing in the future of fashion creatives with the launch of The Fashion Studio within The House of Peroni, calling for new talent in womenswear and menswear across the Ready to Wear sector

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